• ESTIMATED TIME

    2 Months

    At 5 hrs/week

  • ENROLL BY

    April 03, 2021

    Get access to classroom immediately on enrollment

  • PREREQUISITES

    No Experience Required

Learn Marketing with
  • Google
  • Youtube
  • Facebook
  • Instagram
  • MailChimp

Courses You Will Learn

SYLLABUS

How to Become a Digital Marketer?

Going digital is the new essence of marketing. Digital Marketing helps you make buzz in the market using catchy content, and garner new traffics that give leads to your business. It helps you make your content searchable across the sphere, run Ads campaign through various social channels like Facebook, Twitter and YouTube. Besides, digital presence evenly helps you analyze your competitor and enact accordingly.

Show details

2 months to complete

Prerequisite Knowledge

Students with basic computer knowledge and online navigation skills.

  • Fundamentals of Marketing

    Module 01 helps you build a framework in organizing and approaching your marketing tactics. In this module, you also learn Digital Marketing paradigm that helped some of the market leaders to enhance their reach in B2B and B2C market environment.

    Prepare to Market
  • Content Strategy

    Content is KING, and core of all marketing approach. In this module, you get to know how planning a crispy content strategy can reach you to a next level of market existence. You learn how to nurture content for different objectives that help you reach and connect to the right audience leaving a lasting impact.

    Prepare to Market
  • Social Media Marketing

    Social Media has been a new normal for every marketer. This module helps you comprehend the available platforms and how selecting the right platform can drive to the right audience.

    Prepare to Market
  • Social Media Advertising

    Every platform that you opt may come out with a new challenge. But a successful marketer knows it will where to invest and when to invest. This is where paid media advertising comes into practice. Module 04 gives you a fair idea how to execute paid social media campaign that reverberates with your target audience.

    Prepare to Market
  • Search Engine Optimization (SEO)

    One of the most pivotal digital platforms used today is Search Engine Optimization (SEO). To make your presence visible all over digitally, SEO plays a vital role. This module emphasizes on off-site and on-site activities, how to set your keywords, optimize your business website UX and design and bring-in a URL building campaign.

    Prepare to Market
  • Search Engine Marketing with Google Ads

    Optimizing visibility in search engine is something more important than just capitalizing. To gain your marketing objective, reinforcing discoverable business presence is an operative tactic of SEM. In this module, you learn how develop, implement and optimize result-driven Ad campaign through Google Ads.

    Prepare to Market
  • Display Advertising

    What you market if not displayed to your target audience may sometime be a pitfall. In today's competitive market scenario, Display Ad is a powerful tool that every marketer should practice. In this module, you get to know how display advertising are developed and how it works from a sale perspective.

    Prepare to Market
  • Email Marketing

    Once known to be an official medium of communication, today turned into an effective marketing tool. This is how the virtual mode of communication is evolving. In this module you learn how to set your email recipients and execute email campaign with minimal bounce ratio.

    Prepare to Market
  • Measure and Optimize with Google Analytics

    No effort is beneficial unless evaluated. Google Analytics help you keep a regular tab on your day-to-day performances on digital platforms and assess your audiences. This module teaches you how to measure and optimize various parameters of your business activities digitally and advance the insights accordingly.

    Prepare to Market
Icon - Dark upwards trend arrow

$330B
spent on digital marketing globally in 2019.

Courses You Will Learn

SYLLABUS

Make Money Online

Pocketing some extra bucks is always beneficial especially, amid such global outbreak. With snowballing scope of online activities at virtual spectrum, the propensity of making money online has increased manifolds. Over the periods of time, we have seen a phenomenal growth of interest amongst students, freelancers and professionals handling abundant online projects simply sitting at home. To leverage this faster and digital way of handling multiple online projects like; ghost writing, content management, social media activities and email marketing; International companies and agencies have started outsourcing resources from various parts of the sphere. And of course, yes, by offering you a win-win platform to make money online!

Show details

1 months to complete

Prerequisite Knowledge

Students with basic computer knowledge and online navigation skills.

  • Fundamentals of Marketing

    Module 01 helps you build a framework in organizing and approaching your marketing tactics. In this module, you also learn Digital Marketing paradigm that helped some of the market leaders to enhance their reach in B2B and B2C market environment.

    Prepare to Market
  • Content Strategy

    Content is KING, and core of all marketing approach. In this module, you get to know how planning a crispy content strategy can reach you to a next level of market existence. You learn how to nurture content for different objectives that help you reach and connect to the right audience leaving a lasting impact.

    Prepare to Market
  • Social Media Marketing

    Social Media has been a new normal for every marketer. This module helps you comprehend the available platforms and how selecting the right platform can drive to the right audience.

    Prepare to Market
  • Social Media Advertising

    Every platform that you opt may come out with a new challenge. But a successful marketer knows it will where to invest and when to invest. This is where paid media advertising comes into practice. Module 04 gives you a fair idea how to execute paid social media campaign that reverberates with your target audience.

    Prepare to Market
  • Search Engine Optimization (SEO)

    One of the most pivotal digital platforms used today is Search Engine Optimization (SEO). To make your presence visible all over digitally, SEO plays a vital role. This module emphasizes on off-site and on-site activities, how to set your keywords, optimize your business website UX and design and bring-in a URL building campaign.

    Prepare to Market
  • Search Engine Marketing with Google Ads

    Optimizing visibility in search engine is something more important than just capitalizing. To gain your marketing objective, reinforcing discoverable business presence is an operative tactic of SEM. In this module, you learn how develop, implement and optimize result-driven Ad campaign through Google Ads.

    Prepare to Market
  • Display Advertising

    What you market if not displayed to your target audience may sometime be a pitfall. In today's competitive market scenario, Display Ad is a powerful tool that every marketer should practice. In this module, you get to know how display advertising are developed and how it works from a sale perspective.

    Prepare to Market
  • Email Marketing

    Once known to be an official medium of communication, today turned into an effective marketing tool. This is how the virtual mode of communication is evolving. In this module you learn how to set your email recipients and execute email campaign with minimal bounce ratio.

    Prepare to Market
  • Measure and Optimize with Google Analytics

    No effort is beneficial unless evaluated. Google Analytics help you keep a regular tab on your day-to-day performances on digital platforms and assess your audiences. This module teaches you how to measure and optimize various parameters of your business activities digitally and advance the insights accordingly.

    Prepare to Market
Icon - Dark upwards trend arrow

$330B
spent on digital marketing globally in 2019.

Learn with the best

Anke Audenaert
Shivam Ahuja

Instructor

Shivam led the development of Digital Marketing programs at BLSEduTech.

Nimit Khanna
Nimit Khanna

Instructor

Nimit is a digital media entrepreneur, visual storyteller. He has worked in different roles in media, tech, and marketing.

Julia Aspinal
Arjun Singh Rawat

Instructor

Arjun led the development of Software Team and Digital Marketing at BLS International.

Top Student Reviews

4.7

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