At 5 hrs/week
Get access to classroom immediately on enrollment
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Students with basic computer knowledge and online navigation skills.
Module 01 helps you build a framework in organizing and approaching your marketing tactics. In this module, you also learn Digital Marketing paradigm that helped some of the market leaders to enhance their reach in B2B and B2C market environment.
Content is KING, and core of all marketing approach. In this module, you get to know how planning a crispy content strategy can reach you to a next level of market existence. You learn how to nurture content for different objectives that help you reach and connect to the right audience leaving a lasting impact.
Social Media has been a new normal for every marketer. This module helps you comprehend the available platforms and how selecting the right platform can drive to the right audience.
Every platform that you opt may come out with a new challenge. But a successful marketer knows it will where to invest and when to invest. This is where paid media advertising comes into practice. Module 04 gives you a fair idea how to execute paid social media campaign that reverberates with your target audience.
One of the most pivotal digital platforms used today is Search Engine Optimization (SEO). To make your presence visible all over digitally, SEO plays a vital role. This module emphasizes on off-site and on-site activities, how to set your keywords, optimize your business website UX and design and bring-in a URL building campaign.
Optimizing visibility in search engine is something more important than just capitalizing. To gain your marketing objective, reinforcing discoverable business presence is an operative tactic of SEM. In this module, you learn how develop, implement and optimize result-driven Ad campaign through Google Ads.
What you market if not displayed to your target audience may sometime be a pitfall. In today's competitive market scenario, Display Ad is a powerful tool that every marketer should practice. In this module, you get to know how display advertising are developed and how it works from a sale perspective.
Once known to be an official medium of communication, today turned into an effective marketing tool. This is how the virtual mode of communication is evolving. In this module you learn how to set your email recipients and execute email campaign with minimal bounce ratio.
No effort is beneficial unless evaluated. Google Analytics help you keep a regular tab on your day-to-day performances on digital platforms and assess your audiences. This module teaches you how to measure and optimize various parameters of your business activities digitally and advance the insights accordingly.
Show details
Students with basic computer knowledge and online navigation skills.
Module 01 helps you build a framework in organizing and approaching your marketing tactics. In this module, you also learn Digital Marketing paradigm that helped some of the market leaders to enhance their reach in B2B and B2C market environment.
Content is KING, and core of all marketing approach. In this module, you get to know how planning a crispy content strategy can reach you to a next level of market existence. You learn how to nurture content for different objectives that help you reach and connect to the right audience leaving a lasting impact.
Social Media has been a new normal for every marketer. This module helps you comprehend the available platforms and how selecting the right platform can drive to the right audience.
Every platform that you opt may come out with a new challenge. But a successful marketer knows it will where to invest and when to invest. This is where paid media advertising comes into practice. Module 04 gives you a fair idea how to execute paid social media campaign that reverberates with your target audience.
One of the most pivotal digital platforms used today is Search Engine Optimization (SEO). To make your presence visible all over digitally, SEO plays a vital role. This module emphasizes on off-site and on-site activities, how to set your keywords, optimize your business website UX and design and bring-in a URL building campaign.
Optimizing visibility in search engine is something more important than just capitalizing. To gain your marketing objective, reinforcing discoverable business presence is an operative tactic of SEM. In this module, you learn how develop, implement and optimize result-driven Ad campaign through Google Ads.
What you market if not displayed to your target audience may sometime be a pitfall. In today's competitive market scenario, Display Ad is a powerful tool that every marketer should practice. In this module, you get to know how display advertising are developed and how it works from a sale perspective.
Once known to be an official medium of communication, today turned into an effective marketing tool. This is how the virtual mode of communication is evolving. In this module you learn how to set your email recipients and execute email campaign with minimal bounce ratio.
No effort is beneficial unless evaluated. Google Analytics help you keep a regular tab on your day-to-day performances on digital platforms and assess your audiences. This module teaches you how to measure and optimize various parameters of your business activities digitally and advance the insights accordingly.